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Marketing & Advertising
From social media strategies to ad campaigns, our articles offer practical tips to help you reach your target audience and achieve your business goals. Elevate your marketing efforts with our expert advice!
Ditch the Cubicle, Embrace the Freedom –
Ditch the Cubicle, Embrace the Freedom – A Beginner’s Guide to Freelance Marketing Gone are the days of the chained-to-your-desk, fluorescent-lit office grind. Today, the world of marketing is brimming with opportunity for the adventurous souls who crave flexible hours, unlimited coffee breaks, and the thrill of being their own boss. Welcome to the exciting realm […]
Freelancer Frenzy: Conquering Workload, Hitting Deadlines, and Avoiding Burnout
Freelancer Frenzy – Conquering Workload, Hitting Deadlines, and Avoiding Burnout Juggling multiple projects, chasing deadlines, and battling the ever-present email monster – freelancer life can be exhilarating, yes, but also utterly chaotic. Before you reach peak overwhelm and spontaneously combust, fret not! Let’s delve into some battle-tested strategies to keep your workload in check, deadlines […]
Enliven Collective Marketing: A Vision Brought to Life
Enliven Collective Marketing: A Vision Brought to Life Jacob Fleming spent years crafting marketing campaigns for businesses nationwide, honing his expertise in SEO, social media, website design, and digital advertising. Despite working with top agencies, he couldn’t shake the feeling that something was missing. His full potential hadn’t been explored, and his ideas weren’t always […]
5 Print Design Tips to Keep Your Printer (and Sanity) Happy
5 Print Design Tips to Keep Your Printer (and Sanity) Happy From your friends at: Designing for print isn’t just about making things look pretty—it’s about making sure your beautiful creation doesn’t turn into a pixelated, misaligned disaster once it leaves your screen. At Zipp Printing, we’ve seen it all, and trust us, a little […]
What does your Brand represent?
What does your Brand represent? When looking at your Brand, accountability may be the furthest from your mind, however, whether we realize it or not, our accountability can gain or lose us business, thus impacting our Brand. To whom are you accountable? Here are a few of my accountability partners: • Me! I must discipline […]
Mastering Facebook Marketing
Mastering Facebook Marketing: What Every Business Owner & Entrepreneur Needs to Know… In today’s digital age, navigating the expansive world of social media is crucial for any business owner or entrepreneur aiming to thrive. Among the myriad platforms available, Facebook remains a heavyweight champion. With over 2.9 billion monthly active users, it’s a vast ocean […]
Riverbend Apparel and Promotions:A Family’s Journey Through Adversity to Success
Riverbend Apparel and Promotions: A Family’s Journey Through Adversity to Success When Becky Mackowicz decided to take a leap of faith in October 2019 and purchase Riverbend Apparel and Promotions with her husband John, she had no idea what challenges lay ahead. As a branding company specializing in embroidery and screen printing on promotional items […]
Melissa Keusch: Taking Zipp Printing to New Heights
Melissa Keusch: Taking Zipp Printing to New Heights For Melissa Keusch, becoming the majority owner of Zipp Printing in 2023 realized a dream she didn’t even know she had. Since its founding in 1987, Zipp Printing has been a staple in Mishawaka, known for its exceptional quality and personalized service. However, Melissa’s leadership has allowed […]
